Event / Team Sponsorship
Yellow Empire has been heavily involved in event and team sponsorship for many years across many different sports. It’s with this firsthand experience and passion for the industry that allows Yellow Empire to continually exceed the expectations of our clients and take events to a new and exciting level.
Every event and team has its own unique, exciting key features and demographics that suit different brands and companies accordingly. Yellow Empire has the ability to identify those features to create the perfect event/team to brand matches whilst recreating fresh and innovative ways to leverage against them.
Yellow Empire guarantees no 2 events are ever the same when we are involved…
Yellow Empire’s areas of expertise include
- Sponsorship management
- Sponsorship acquisition
- Sponsorship development
- Sponsorship evaluation
- Sponsorship and media consulting
Yellow Empire will remain with you at the fore front, ensuring our partnership continues to break boundaries and remain on the edge of forward movement and thinking every step of the way.
Sponsorship Management - At Yellow Empire, we will analyse your current sponsorship and marketing platform and provide accurately researched and strategized options combined with industry knowledge to further identify opportunities in the sports, events and athlete sponsorship arena, creating enhanced brand acknowledgement with your targeted demographic whilst building and influencing the way in which its perceived.
Yellow Empire has a strong vision when representing your brand…..
Look for targeted and cost-effective sponsorship properties that represent a good return on your investment. Focus on leveraging the assets that our client has, and achieving a positive cut-through of the brand that we link to each sponsorship whilst identifying our clients key brand values, then, target a property that will maximize exposure and presence in your target market ensuring continued growth and positioning whilst elevating brand recall.
Acquisition – Allow Yellow Empire to get the sponsors you need to take your event to the next level. With years of experience in acquiring sponsors for a range of different events on a variety of different levels, Yellow Empire has built an influential and powerful client list that speaks for itself. Entrust your event to professionals that make a habit of out performing the competition.
Development – Yellow Empire can work with your marketing/sponsorship teams to develop and refine your current sponsorship activities. Create clear cut through to your target demographic whilst showcasing your brand in the most financially viable fashion possible. Developing your portfolio to perform the way it should.
Evaluation – It’s more about how you spend than what you spend your sponsorship dollars on and Yellow Empire can evaluate and implement a clearly defined sponsorship platform to evaluate current and future properties to ensure maximum dollar performance.
Consulting – Yellow Empire offers a complete consultancy package that covers all of the above mentioned areas to truly put your brand in the driver’s seat. Upon reviewing your current position, Yellow Empire will report in detail how and why we best see any changes or adjustments being applied to your current structure to ensure complete rewards and understanding.
The fastest way for a potential client to create an immediate link with your event or team and then include that into their daily lives is for that potential client to be ‘TOUCHED’ by your brand. We actively monitor and further research the market place in which you require your brand to excel and create and develop those opportunities accordingly.
We don’t only work in our industry, we lead our industry.
Allow Yellow Empire’s team to lead you to sponsorship success!

